KGLOW

If there is one Korean skincare product I always come back to, it is a Mediheal sheet mask . I first discovered Mediheal during a trip to Korea, and I still remember seeing shelves filled with colorful sheet masks in Korean beauty stores. At the time, I was curious about why Korean skincare had so many different masks. After trying a few, I quickly understood the appeal. Now, Mediheal has introduced several new mask options this year, and what I like most is that you can choose a mask based on what your skin needs that day. Sometimes my skin needs hydration. Other days, it feels stressed and needs something soothing. And occasionally, I just want my skin to look fresh and glowing. That is why these new Mediheal masks caught my attention. New Mediheal Masks to Try One of the most interesting options is the Mediheal Hyaluronate Bio Seconderm Mask Ultra Hydration . If your skin feels dry or tight, this mask is designed for an intensive hydration experience. The bio-cellulose shee...

  Summer is fun—until your skin starts complaining. Hot weather, humidity, sweat, sunscreen, air conditioning, and long days outside can leave your skin feeling oily, dehydrated, irritated, or strangely dull at the same time. And if you love Korean beauty, summer is the perfect season to discover some of the best Olive Young best sellers designed to keep your skin fresh and comfortable. I picked 10 Korean skincare and beauty products that are especially interesting for summer. From lightweight sunscreen to refreshing toner pads and hydrating masks, these are the kinds of products that can make your summer skincare routine much easier. 1. VT PDRN Air Cloud Sunscreen Let's start with the most important summer skincare product: sunscreen. The VT PDRN Air Cloud Sunscreen is a great choice if you want sun protection without a heavy, greasy feeling. A lightweight sunscreen is especially appealing during hot and humid weather when nobody wants another thick layer on their face. 2. AHC ...

  Your 30s are when your skincare goals start to change. In your 20s, you might have been happy with a cute lip tint, a trendy cushion, and whatever moisturizer happened to be on sale. But in your 30s, you may start looking in the mirror and thinking, “Why does my skin look tired even when I slept eight hours?” Dullness, uneven skin tone, dryness, visible pores, and the occasional dark spot can suddenly become much harder to ignore. The good news? You don’t need a complicated 15-step routine to get that fresh, transparent-looking complexion. Korean beauty stores like Olive Young are packed with products designed around hydration, brightening, gentle exfoliation, and skin-barrier care. Here are 10 products worth considering if your goal is clearer, brighter, healthier-looking skin in your 30s. 1. AESTURA Atobarrier 365 Cream Beautiful skin starts with a healthy skin barrier. AESTURA’s Atobarrier 365 Cream is a great choice when your skin feels dry, tight, or easily irritated. Inste...

K-beauty has been having a major moment in the United States for years, but every now and then, something happens that makes you realize just how global Korean beauty has truly become. For me, one of those moments happened during the 2025 APEC summit in Gyeongju, Korea. When members of the U.S. delegation visited Gyeongju during the APEC meetings, they did something that countless tourists and Korean beauty fans do when visiting Korea: they went shopping at Olive Young. The story quickly became a topic of conversation after photos of their Korean beauty haul appeared online. What caught my attention was not just the fact that they visited Olive Young, but the products they chose. Among their must-have beauty picks was Beauty of Joseon , known in Korea as “조선미녀.” That instantly made me think, “Wow. Beauty of Joseon really has become a must-shop K-beauty brand in America.” For Koreans, Olive Young is already a familiar part of everyday beauty culture. It is the place where you can discov...